Power A set to release "Mini Wii remote" package

New MiniRemote^TM and MiniChuk^TM Put Big Game Play in a Smaller Package
Los Angeles, CA- June 14, 2010 (E3 EXPO, Booth #5312) - POWER A, the retail consumer products brand of Bensussen Deutsch & Associates, Inc., (BDA), today announced the launch of its Pro Pack Mini, a MiniRemote^TM and MiniChuk^TM, for Wii^TM. The first of its kind, the Pro Pack Mini offers the same functionality as the Nintendo Wii^TM Remote and Nunchuk, in a sleek, miniature size ergonomically designed to provide a more comfortable grip for players of all ages. POWER A will be showcasing the new controller, along with introducing additional video game accessories, at the E3 Expo in Los Angeles from June 15-17.
Including the MiniRemote^TM that is 35% smaller than the original Wii^TM Remote, the Pro Pack Mini features:
· MotionPlus^TM compatibility
· Contoured surfaces providing a natural grasp for more precise handling and eliminating edge pressure points during extended play
· A silky, soft touch finish for a no slip grip that doesn't require a glove
· Larger A, 1 and 2 buttons for overall increased accuracy and enhanced game play
· Glowing main control buttons for anytime use in any environment
· A variety of color options including Black, Purple, Pink and Teal
The Pro Pack Mini will have a MSRP of $49.99 and will be in all key retailers beginning in August 2010.
"Players will immediately enjoy the sleek feel and handling of the MiniRemote^TM and MiniChuk^TM," said Eric Bensussen, president of POWER A and BDA. "While the smaller devices work well for children with smaller hands, they really provide a more comfortable grip for kids and adults, extending game time, control and enjoyment."
About POWER A
POWER A creates reliable, high quality and innovative accessories that amplify consumers' experiences with the world's best technologies. This consumer products division of Seattle-based BDA, Inc. partners with some of the most popular consumer electronics companies in the world, including Nintendo of America Inc, Sony Computer Entertainment America LLC, Microsoft® and Apple®. Committed to producing the safest products possible, POWER A carefully monitors product development and quality assurance to exceed the testing requirements of its licensors. POWER A products are available at major retailers in North America, Europe, Australia, and Latin America. To learn more about POWER A accessories, please visit www.PowerA.com. POWER A: Amplify Your Experience^TM.

With this announced one day before Nintendo's E3 presentation, it makes me think that Nintendo themselves may have this planned for the Wii as well. There was that patent filed a few months ago from Nintendo that showed them incorporating more gyroscopes into a controller that looked just like a normal Wii remote; so we'll see more tomorrow. This looks like a natural progression of the Wii remote design, but of course I'm more excited at what else they are going to unveil. This should be a huge show!